Wella Color Touch Plus
This colour boasts an ammonia-free, gentle cream formula that provides rich, intensified colour and exceptional grey coverage. Non-permanent and low maintenance, it's a great choice for clients looking to avoid permanent colour. This vibrant demi-permanent solution achieves up to 70% grey coverage and maintains its vibrancy for up to 24 washes, leaving behind a lustrous sheen for a luxurious, high-fashion finish.